Condé Nast
At Condé Nast, I worked as art director for the revenue side of The New Yorker. In addition to leading the cartoons and custom site builds for the branded stories featured in The New Yorker, I conceptualized and pitched proposals with the marketing teams on Vanity Fair, Teen Vogue, and W.
Below are a few select projects.
The New Yorker x British Airways
Creative Direction
Parker Bowab
Art Direction
Emily Parsons
Illustration
Emily Flake
An interactive cartoon journey where the user determines the adventures of a recently empty-nested couple. Arguably the most fun part of this project was brainstorming on 50+ humorous scenarios for our cartoon couple to get into as they travel across Europe.
Responsibilities included presale conception, art direction, digital design of custom webpages, and lots of brainstorming for each quirky caption per destination cartoon.
The New Yorker x Canada Keep Exploring
Creative Direction
Parker Bowab
Art Direction
Emily Parsons
Production
Conde Nast Entertainment
Produced by TNY Studio with Canada Keep Exploring, this campaign video highlights the culture and energy of Toronto through a street art collaboration between acclaimed poet Cleo Wade and visual artist Bareket Kezwer.
Responsibilities included presale conception of the idea, art direction of the painted wall with the street artist, and post-production of marketing the video with digital ad units campaigned on The New Yorker site.
The New Yorker x Charles Schwab
Creative Direction
Parker Bowab
Art Direction
Emily Parsons
Art Direction
Liza Donnelly
A whimsical digital quiz that educates readers on common financial biases.
Responsibilities included presale concept, art direction of the animated cartoons made by New Yorker cartoonist, Liza Donnelly, and layout design of the digital experience.
